- Focus
- Knitwear
- Season
- A/W 27/28
- Target Group
- Any
Feel the Yarn no. 16 A/W 27/28 is a specialist forecasting publication that begins where every knitted product begins: with the yarn. Created for knitwear designers, fashion brands, yarn manufacturers, sourcing teams, buyers and product developers, it examines the creative, technical and emotional evolution of contemporary knitwear.
The report positions fibre, colour, handle and construction as drivers of silhouette, identity and product innovation across womenswear, menswear, youth fashion, premium basics and accessories.
Free to Disobey: the season’s creative concept
The central theme for Autumn/Winter 2027/2028 is Free to Disobey. It explores the desire to move beyond imposed rules and conventional expectations while preserving awareness, responsibility and respect for others.
For knitwear, this attitude becomes a language of expressive yarns, tactile surfaces, individual colour combinations and materials that allow more personal forms of design. The concept encourages comfortable, distinctive and authentic collections beyond uniform solutions.
Colour, texture and material direction
Seasonal colour research reveals palettes and combinations developed specifically for yarn and knitted surfaces. The report demonstrates how colour changes through fibre composition, mélange effects, pile, sheen, density and stitch construction.
Material studies explore softness, volume, irregularity, compact structures and expressive surfaces, connecting aesthetic effect with function and product value.
From yarn research to finished knitwear
Feel the Yarn combines atmospheric imagery and thought-provoking text with yarn developments, knitted swatches and garment interpretations. This connects seasonal inspiration with practical collection decisions.
The visual research supports sweaters, cardigans, knitted separates, accessories and further garment categories. It helps creative teams understand how yarn choice influences shape, proportion, drape, comfort and the emotional character of the finished product.
Made in Italy yarn culture and innovation
The publication explores the expertise, experimentation and material sensitivity associated with Italian yarn production, supporting brands seeking premium quality and technical innovation.
Yarn manufacturers can use the report to position new qualities within wider fashion movements. Designers and sourcing teams gain a focused reference for supplier conversations, material briefs and the evaluation of future collection opportunities.
Practical guidance for collection development
Early yarn trend intelligence gives teams time to build palettes, research fibres, test stitches and coordinate yarn sourcing before sampling decisions are fixed. It supports alignment between creative direction, technical feasibility, sustainability goals, target price and market positioning.
By linking cultural moods with material possibilities, the report creates a shared framework for design, development, merchandising and buying.
Print depth and digital flexibility
The 176-page printed edition provides an immersive reference for studio research, material meetings and seasonal workshops. Digital access complements the physical publication with convenient online consultation across locations and professional workflows.
Feel the Yarn no. 16 A/W 27/28 brings together future insights, colour research, material intelligence and Italian yarn culture in a distinctive resource for knitwear collections with tactile relevance, creative individuality and commercial potential.
Key Features
- Free to Disobey creative concept for A/W 27/28
- Specialist forecasting focused entirely on yarn and knitwear
- Seasonal colours and combinations for knitted collections
- Yarn, fibre, stitch, texture and material inspiration
- Knitted swatches and finished garment interpretations
- Direction for sweaters, cardigans, separates and accessories
- Insight into Made in Italy yarn culture and innovation
- Support for sourcing, colour planning and product development
- 176-page print edition with accompanying digital access
FAQ
What is Feel the Yarn no. 16 A/W 27/28?
A professional yarn and knitwear trend book translating seasonal moods, colours, materials and textures into direction for future knitted collections.
What is the main theme of issue no. 16?
The central A/W 27/28 concept is Free to Disobey, exploring creative independence, personal expression and authentic design through yarn and knitwear.
Who is the publication designed for?
For knitwear designers, fashion brands, yarn manufacturers, textile companies, sourcing teams, buyers, product developers and trend researchers.
Which product categories does the report support?
Sweaters, cardigans, knitted separates, womenswear, menswear, youth fashion, premium basics and knitted accessories.
How does the report support yarn sourcing?
It connects seasonal colour, texture and material direction with wider fashion developments, helping teams define briefs and evaluate suitable yarn qualities.
Are print and digital access included?
Yes. This edition combines the 176-page printed trend book with digital access for flexible research and collaboration.