UTOPIA as a creative compass for S/S 2028
Nelly Rodi Women's Stories S/S 2028 is a premium womenswear trendbook dedicated to ready-to-wear, textile accessories and the stories that make future collections desirable. Built for fashion designers, brands, merchandisers, product teams and creative agencies, it translates consumer desires into colour, material, print, silhouette and styling direction.
The season’s guiding word is UTOPIA. Rather than presenting fantasy as escape, the report explores how idealism, sensation, beauty, craft, performance and joy can become concrete design attitudes for Spring/Summer 2028.
Four stories for future womenswear
The trendbook is organised into four inspirational angles: Florivale, Decadencia, Luminara and Glamourama. Each story is expressed through colour harmonies, visual atmospheres, carefully edited words, cultural references and key product ideas.
Florivale brings together organic sensibility, craftsmanship, charm, simplicity and wellness retreat. Decadencia explores eccentricity, artistic gesture, eclecticism, rebellious romanticism and opulence. Luminara focuses on solar energy, innovation, glamorous brutalism and sensory experience. Glamourama connects sport, fun, cool sensuality, kitsch glamour and entertainment.
Consumer intelligence behind aesthetics
Nelly Rodi starts from the principle that aesthetic trends express evolving consumer mindsets. Women’s Stories interprets weak signals, cultural codes, lifestyle changes and inspiring profiles to explain why certain visual languages gain relevance.
This makes the book valuable beyond inspiration. It helps teams create products and communication with meaning, emotional resonance and cultural credibility.
45 exclusive colours and essential products
Every Women’s Stories season presents 45 exclusive colours developed for the four trend universes. The palettes support new combinations and help renew established product categories through fresh colour logic.
The trendbook also identifies essential fashions for the season. These product ideas can be translated into different materials, colours and silhouettes, supporting ready-to-wear, accessories, styling and retail storytelling.
Prints, materials, shapes and silhouettes
Women's Stories combines key colours with prints, materials, shapes and silhouettes. The report gives designers a structured starting point for collection concepts, pattern development, textile selection and total-look construction.
The focus on cultural references and sensory direction helps teams connect visual design with atmosphere, emotion and brand narrative. This is especially useful for womenswear brands developing capsules, hero products and communication concepts.
A sensorial catalyst for creative teams
Nelly Rodi describes the trendbook as a tool designed to awaken senses, emotions and the brain. Powerful images, carefully edited semantic fields, coloured fabrics, tactile materials and multiple cultural references create a layered creative experience.
Used individually, it supports deep seasonal immersion. Used in teams, it helps align creative direction and stimulate original concepts for collections, events, campaigns and collaborations.
Responsible creation and Parisian savoir-faire
The trendbook is designed to support a creative process that respects people and the planet. Nelly Rodi links the trends to brands’ CSR goals and uses materials and fabrics that are largely sourced from responsible channels.
The physical object itself reflects Parisian savoir-faire in dyeing, printing and production. For this MODE…INFORMATION product, the report is supplied as a print edition without digital access, making the book a focused studio reference for tactile research and strategic womenswear development.
Key Features
- S/S 2028 womenswear trendbook dedicated to ready-to-wear and textile accessories
- Overarching seasonal direction: UTOPIA
- Four stories: Florivale, Decadencia, Luminara and Glamourama
- Consumer analysis, weak signals and inspiring profiles
- 45 exclusive colours organised into seasonal palettes
- Prints, materials, shapes, silhouettes and styling direction
- Essential fashion products for collection development
- Sensorial stimulation through imagery, words, fabrics and materials
- Responsible creative approach with Parisian production savoir-faire
- Premium print edition without digital access
FAQ
What is Nelly Rodi Women's Stories S/S 2028?
A professional womenswear trendbook translating consumer desires and cultural signals into colours, materials, prints, silhouettes and ready-to-wear direction.
What is the main concept of the season?
The season is guided by UTOPIA and explores new ideals through craft, emotion, sensory experience, innovation, performance and joyful expression.
Which trend stories are included?
Florivale, Decadencia, Luminara and Glamourama, each with its own colours, atmosphere, keywords, references and product direction.
How many colours does the trendbook include?
Nelly Rodi develops 45 exclusive colours for Women’s Stories, organised into palettes for the different seasonal themes.
Who is the report designed for?
For womenswear designers, brands, merchandisers, retailers, product developers, creative agencies, textile teams, stylists and trend researchers.
Is digital access included?
No. This MODE…INFORMATION product is supplied as a premium print edition without digital access.